When should you post on social media to get the most engagement and response?

Although individual results might differ, the team at Blog2Social recently analyzed the average ideal posting times based on social updates from over 60,000 businesses and bloggers across the world.

The information in the infographic below can be used as a starting point for post scheduling on each of the major social media networks.

Why is it important to post at the proper time?

The truth is that only a small percentage of your followers will view your material when you upload it on any social media platform, at least in its early stages.

The average lifespan of a social media post depends per social platform; a typical tweet, for example, will barely last 20 minutes before drowning in Twitter’s never-ending stream of content.

However, your initial post-reaction is an important part of boosting visibility.

When people like, comment on, and share your posts right on time, it signals to the platform algorithms that your content is new, relevant, and sparking a dialogue that additional people would want to join.

As a result, your message will reach a larger audience, ensuring that they are aware of the hot topic.

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As a result, posting when more people are online increases your chances of getting more initial reactions and therefore broadening your reach.

The infographic below examines the best times to post on social networks. While this isn’t prescriptive, it may provide some direction and guidance for your experimentation with posting.

It’s also worth remembering that weekdays and weekends are not the same.

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Hopefully, this information will assist you in making plans for 2021.


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I am an African from Ghana who loves to read and code. As a result of being on the internet, my life has changed and this blog is about my experience building an online business with free offers and motivating and inspiring others to pursue their dreams.

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