It seems you’re doing everything right, but you’ve never had more than 1,000 unique visitors per month, and only a few of your posts receive search engine traffic.
When your blog posts don’t receive more than a few hundred visitors from searches per month from search engines, then I believe you’re doing something wrong.
Listed below are nine reasons why your site isn’t getting the traffic it deserves from search engines.
Fix these 9 issues to start getting search engine traffic 📈
9/ Improve the indexability of your website
The search engines can’t direct traffic to you if you aren’t indexed. In other words, how does one get indexed?
There are a few steps you can take to speed up the process of Google (and others) indexing your site:
- ✅ Install the Google XML Sitemaps plugin and generate an XML sitemap.
- ✅ Google Webmaster Tools is the best way to submit a sitemap to Google.
In addition, your site will be visited more frequently by Google’s spiders and have more content indexed more quickly as it grows in popularity.
8/ Write about something that people will search for
Finding out what people want to know about is the first step towards creating a blog post. Ignoring this stage is similar to establishing a business without first conducting market research to determine what people want to buy.
You must undertake keyword research if you want search engine traffic. I know I’ve said it here and there before, but how frequently do you actually do it?
It’s your responsibility to write content that focuses on the keywords that people are seriously looking for.
7/ Your post should focus on your keywords
In a similar manner, after you know the keywords people use, you must produce content that is tailored to those terms.
Create a list of keywords that are relevant to your audience and are queried more than 500 times in a month throughout your keyword research. Then, for each term, make a blog post.
If you’re having trouble coming up with good headlines, portent offers a free tool to assist you.
6/ Optimizing Your Headlines by Using Keywords
For search traffic, your headline is the most significant aspect of your piece.
Whenever you Google something, you can find your keyword in the headline, most likely in its entirety at the top.
So, if you want to start ranking for specific keywords, make sure they’re in the headline and close to the top.
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5/ Make sure you cover the right topics within your post
It’s important to remember that it’s Google’s mission to provide relevant, high-quality search results. In an ideal world, the finest, most comprehensive web page for each keyword will always be at the top.
For instance, if you created a 100-word post on “How to Gain Search Engine Traffic” and someone else wrote a 3,000-word piece covering all aspects of the topic in-depth, Google will select the 3,000-word piece over yours.
Your goal should be to create the ultimate resource for a particular keyword with each blog post. As a general rule of thumb, every blog post should be around 2,000 words.
4/ Making content that is shareable
According to a Branded3 study, Google’s search engine results are influenced at least in part by the number of Tweets.
They discovered a direct link between the number of tweets and search result rankings in the study. On average, URLs with more than 7,500 tweets ranked fifth for their keyword.
This is also reasonable. It’s a positive sign that your blog content is worth a boost in the search engine results page if people are sharing it.
3/ Linking internally and externally to the right resources and pages
Linking to other resources, both externally and internally, within your blog post is one approach to establish an ultimate resource for a specific keyword.
This accomplishes three goals:
- It adds to the value of your blog post.
- It makes it easy for Google to find more relevant articles on the issue
- One of the best strategies to generate backlinks, in my experience, is to start by connecting to other bloggers.
2/ Use WordPress for your blog or website
One of the advantages of utilizing WordPress is that it creates pages that are simple to index. If your website is simple to index, Google will give it a higher ranking.
WordPress is often regarded as the best website-building platform, in part because it is used to create all of the most popular online sites. And those that utilize it encourage others to do so as well.
The key is to have a well-coded website, which WordPress will take care of.
1/ You Should Optimize Your Images
Image optimization can benefit your search engine rankings in two ways:
- Google’s image search will most likely get you traffic.
- It’s yet another technique of informing Google about your prime keyword.
Here are the only three options for image optimization:
Before you post your photographs to your site, save them as [keyword-png].
Assign [keyword phrase] to the alt text.
Add [keyword phrase] to the title tag.
If you have any issues regarding optimizing your photographs, please contact me and I will do my best to assist you.
It’s tempting to put too much focus on writing for search engines once you get into the pattern of conducting keyword research, selecting a keyword, and putting out material.
Your writing starts to sound robotic. It doesn’t mean that just because someone can find it, they’ll read it and enjoy it.
It is a very effective process to determine what people want to read and deliver it on an easy-to-find plate.
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